Sweet Home Marketing

Marketing Strategy, Content & Social Media for Service Businesses

Frederick, MD

Why a Lead Magnet is Necessary for Your Website

A lead magnet is an incentive for website visitors to enter their email address in exchange for a freebie. They work best when you create something that resonates with your ideal client and gives them a quick win. For example, our lead magnet is the One-Page Social Media Plan. This is something specific that we know our ideal client is interested in accomplishing because being more strategic often means more sales. By downloading this guide, they can create a plan that saves them time and helps them use social media effectively for their business.

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Facebook Live Clinic with Habitat for Humanity of Frederick County

Habitat for Humanity of Frederick County Facebook Live Event

Habitat for Humanity of Frederick County is our charity of choice because they provide people in our local community a decent place to live. We were eager to pick up a hammer and to participate in the Women Build Week this year, however, it’s virtual due to the pandemic. We were determined to contribute regardless.

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Frederick Area Businesses Offering Discounts to Those Impacted by Federal Shutdown

Discount for Federal Employees in Frederick

Last Updated: 10:43 am 1/25/2019

We’re on Day 35 of the shutdown. Regardless of your political affiliations, it’s the hardest to hear about those who are being forced to work without pay. These folks still need to figure out how to pay for childcare and living expenses. Needless to say, money will go pretty fast no matter the size of your emergency fund.

It warms my heart to see local businesses offering discounts and other help to those impacted by the shutdown. Not just those working without pay but anyone impacted by the shutdown. Here’s a list of businesses in Frederick and the deals they are offering. (Am I missing a business? Please email me with the information or comment below and I’ll add it to this list!) [Read more…] about Frederick Area Businesses Offering Discounts to Those Impacted by Federal Shutdown

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